We started by putting together an animation style concept sheet based on the existing Google videos. Once this was nailed, I started storyboarding the comedy sketch script Hat Trick sent. After the storyboards were revised then signed off, Hat Trick arranged the voice over recording in their studio in Camden, London. Once the voice over edit was done, I started animating to it! The whole process took 5 weeks.

You can also watch the animation and subscribe to Bad Teeth on their You Tube Channel. It's a UK comedy channel that takes a bite out of the web with twice weekly mouthful of celebrity-stuffed sketches, satirical swipes at internet culture, collaborations and web parodies.

What the client said

You Tube Video Intro for Hat Trick

Mair provided a hyper-efficient service, following guidelines meticulously to achieve high standard results with minimal notes required. Friendly, fast and fastidious, we very much look forward to working again with Mair many times in the future.

Andy Cartwright

Channel Producer