How are illustrations made? | Freelance Animation and Illustration

Brief

Mair will work with you to establish in writing what you want to achieve and communicate with your illustration. This brief will be referred back to during the creative process.

Research of the subject matter and visual reference gathering will also be included in the brief.

At this point you can also decide how many pencil drafts and concepts you would like made for your illustration. You can also decide on the style of the illustration.

Pencil drafts and concepts

A pencil draft will help give you an idea of the style and composition of the final image. Drawing and seeing images can spark new ideas and connections so you can amend the brief at this stage if needed.

You can choose to have several pencil drafts or just one. It's up to you.

Feedback

After seeing the pencil drafts, let Mair know what you like, what you don't like, what you think works and what doesn't.

Any information and ideas you have that you would like carried into the final illustration are a great help.

Revisions and final image in pencil

Mair will take all your feedback on the pencil drafts to start the final image. It will be drawn in pencil first and sent to you for approval before it is rendered and finished.

Final illustration with updates on progress

Once you have approved the final pencil draft, Mair will render the illustration to complete it in the style agreed upon in the brief. Mair will keep you updated by sending your regular WIPs ("works in progress"). You can also ask for minor amendments to the illustration during this stage.

Preparation for print and digital media

Once your illustration is finished, Mair can prepare it for distribution for you. Whether you're printing it on an A1 poster or using it as social media profile image, Mair will ensure it meets the technical specifications outlined in the brief.